Presenting the Premise

A series of things happening doesn’t make a story. Without a clear premise, readers have no idea what to expect from the story or why they should keep reading. Here's how to establish your premise from the start.

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Episode 41: Jarrett J. Krosoczka, NYT Bestselling Author/Illustrator

NYT bestselling author/illustrator Jarrett Krosoczka shares the challenges and gratifications of reaching across different age categories and the importance of illustrations in storytelling. Listen to hear his tips on writing within established franchises (like Star Wars), how to pivot a picture book idea into a graphic novel series, and memoir writing.

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How to Create Characters

So often, story ideas begin with characters. Writers have a picture in their mind of a character they’ve never met, and from there a new story is born. How do we create characters that resonate with readers, though? What needs to go into the mix?

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Premise Vs Plot

The concept of premise vs. plot is a common stumbling block for many writers. They’ll think they have a killer idea for a manuscript lined up, but when they sit down to write, the energy fizzles out partway through. Why isn’t a great idea enough?

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Episode 36: Rob Kent, The Middle Grade Ninja

Rob Kent, author and host of the Middle Grade Ninja podcast, joins Mary Kole to talk about his illustrious publishing career and provides valuable insights and inspiration for aspiring writers. He discusses the importance of managing expectations for success in your writing career, as well as writing for your own personal happiness.

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Writing Shy Characters

How do you write shy characters? Shy people often have rich inner worlds that are teeming with life; they’re just selective about who they let inside. Here are a few ways to help you show your shy character’s true nature.

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Tips for Writing Theme

The act of writing theme is an important ingredient in storytelling, but it doesn’t have to resound with Meaning-with-a-capital-M. In fact, theme works best when it’s subtle and even open to interpretation. Here are three tips that’ll help you incorporate theme into your story.

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40 GOOD IDEAS FOR BOOKS to Get You Inspired

Uncap those pens, pop open those PCs, and crack your knuckles. It’s time to dive into good ideas for books, and how to brainstorm. Good Story Company is here to help you stay inspired with our quirky list of good ideas for books.

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Episode 25: Leslie C. Youngblood, Author

Leslie C. Youngblood shares her journey through her MFA program, gives tips on crafting interesting character relationships, and weighs in on one of the hottest questions for authors today: traditional or self-publishing?

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Who Is My Target Audience?

Thinking about a “target audience” can sound cold and impersonal, especially for writers who are pouring their hearts into a manuscript. After all, it’s not like we’re lining readers up, eyeing the red circles painted on their torsos, and lobbing our books at them. Or are we?

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